The Passion Project operation which began life on Novoceram’s Facebook page took concrete form in a 220 m² stand inaugurated on Tuesday 20 September 2011 at Cersaie, the International Exhibition of Ceramic Tile and Bathroom Furnishings in Bologna.
From the outside, the stand resembled an imposing modern building, reminiscent of a headquarters for secret agents, organised into three large areas, each dedicated to a new collection.
Inside, visitors found the faces of the Passion [...]
Cersaie, the International Exhibition of Ceramic Tile and Bathroom Furnishings, ended on Saturday 24 September with attribution of the prestigious Cersaie Awards, the trophy rewarding the Best Stand from among more than 1000 international exhibitors.
The panel of judges consisting of Silvia Robertazzi, editor of Casaviva, Aldo Colonetti, editor of Ottagono and architect Franco Origoni selected the stands which stood out for innovation, design, image and communication. In the category “Ceramic Tiles”, [...]
Just a few days before the opening of Cersaie, the International Exhibition of Ceramic Tile and Bathroom Furnishings, (20th to 24th September 2011 at Bologna), Novoceram is delighted to share with you an exclusive preview of its next stand with four 3D images.
This year, Novoceram continues with its cycle of thematic stands, introduced last year with the Stand O celebrating Novoceram’s water savings in 2010. The theme for 2011 is ‘Passion‘ in the noblest sense, expressed using [...]
Abandoning his customary reserve, Mister X (central figure in Novoceram’s spring 2010 Paris event during Designer’s Days) has allowed us to reveal in exclusive his ten personalities.
Mister X I - The solicitous bachelor-father
“I have to stay young and witty to keep up with the exuberant rhythm of my children and at the same time pass on the fruit of my experience! I chose Elixir, a mix of modernity and tradition with [...]
The 10th edition of Designer’s Days starts on 9 June 2010 and Novoceram invites you to take advantage of these six Paris days to relax in the winter garden of Mister X’s pied-à-terre and sneak a look in the wardrobe where he hides the secrets of his 10 personalities.
Noname, Samsara, Perlage, Elixir … The floor tiles will follow the whims of the multifaceted spirit of our generous host and you can [...]
In 2010, the Designer’s Days celebrate their tenth birthday! The theme chosen by the organisers for this edition obviously hinges on the number ten.
For the occasion, Novoceram has discovered a strange phenomenon - Mister X (who wishes to remain anonymous) has given us the keys to his Paris pied-à-terre where he keeps the secret of his ten identities.
Obsessed by detail, he composes every characteristic of his personalities in his image with almost maniacal [...]
During Designer’s Days 2010, Novoceram invites you to the house in the Marais in the heart of Paris where Mister X guards the secret of his 10 lives. The passion for the 10 personalities he likes to interpret leads him to the point of changing the floor each time he changes identity.
The event will take place from 9 to 14 June in Paris. Novoceram will be displaying its collections laid with the innovative [...]
On the occasion of Métamorphose, not just the inside of the old Hotel des Voyageurs will be brought back to life. The outside too will be transfigured to represent the sense of transformation and rebirth which inspires the whole event.
Exploiting the characteristic and elegant configuration of the building’s façade, an external blind decorated with part of the butterfly motif which symbolises the Temporary Show will be attached to each window.
Although broken up [...]
During Métamorphose, Novoceram’s Temporary Show bringing new life to the Hotel des Voyageurs in St Vallier, the show room in the company’s Champblain premises will also be renewed.
A complete redefinition of the spaces involving demolishing and reconstructing the partition walls.
Today, 2 June, the countdown to the opening has reached six days and it seems impossible that everything will be ready on time.
In a space which now seems decidedly restricted, the team responsible [...]
Novoceram invites you to visit the abandoned corridors and transfigured rooms of the Hôtel des Voyageurs in Saint Vallier sur Rhône in the Drôme, between 8 and 13 June the extraordinary venue for a unique moment of art and spectacle, before being destroyed and reborn with a new life.
Métamorphose is a travelling show which leads visitors on an itinerary through all the Hotel’s abandoned rooms. In each one, an ironic fragment of [...]
